How are our partner brands increasing their in-store sales thanks to TILLI?

For over a year now, the Franco-Spanish brand Maria de la Orden has been offering its customers personalised alterations by a TILLI craftsman after an in-store purchase.

Recently, Maria de la Orden strengthened its commitment to a personalised customer experience by collaborating with TILLI to offer free embroidery on shirts in its two Paris boutiques.💚

The results speak for themselves!

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Source:TILLI

Higher conversion rate

A 24% increase in purchase conversions, with almost 90% of sales concentrated on embroidered shirts during the two-day event.

Source:TILLI

Enhanced Customer Engagement

A 5% increase in newsletter openings, a gain of 400 Instagram followers, and a total of 20,000 customers reached thanks to coverage of the event on Instagram.

Source:TILLI

Increase Customer Satisfaction

Customers in Paris are delighted: "A fantastic idea to add a personal touch to our shirts", "The embroidery is beautifully done and very elegant". The event has even piqued the interest of the brand's Madrid-based fans: "Hasta cuando estáis?"

Source:TILLI

A 100% successful in-store personalisation event!

Congratulations to the Maria de la Orden team for this innovative customer strategy. See you in Madrid for the next edition ;)

For more details, don't hesitate to contact us!